A Niche Process That Actually Works

Most people try to find their niche by picking markets.

We help you discover your unique approach first—then your niche becomes obvious.

A Niche Process That Actually Works

Most people try to find their niche by picking markets.

We help you discover your unique approach first—then your niche becomes obvious.

Here’s What Most People Get Wrong

For years, you’ve probably been told to ‘niche down’ by choosing a specific market to focus on. But that doesn’t work. Because anyone can choose the same market as you and create instant competition.

In reality, a niche isn’t a market. It’s a defensible position IN a market—a place that’s uniquely yours.

So We Created a Better Process

We help you create a unique approach: a distinctive way you solve problems based on your experience.

Once we have your unique approach, it naturally reveals the clients who benefit the most.

Now You Can Have

1. A unique approach that clearly differentiates you from competitors
2. A niche market that sees you as the specialist they need
3. A signature service built around your strengths
4. Confidence and clarity to talk about what you do and why it matters
5. A defensible position that protects you from competition

You’ll have a niche.

You’ll have a niche.

And no one can beat you or take it from you.

And no one can beat you or take it from you.

90 Days To Build Your Signature Service

Here’s what happens each month and why

Month 1
Discover Your Unique Approach

Four 60 minute sessions plus ongoing video feedback to:

  • Mine your best unique abilities
  • Map a customer journey that defines your approach
  • Distinguish you from the competition
  • Choose an ideal, niche market to serve

After month 1:

You’ll have defined your unique approach and be ready to network with your niche market to create interest.

Month 2
Frame Your Signature Service

Four 60 minute sessions plus ongoing video feedback to:

  • Create a model for your service
  • Define work done at each step
  • Determine assets to support your vision
  • Detail the value your clients will receive

After month 2:

You’re ready to discuss your service with future prospects and build excitement in your network.

Month 3
Build The Assets You’ll Need

Four 60 minute sessions plus ongoing video feedback to:

  • Build assets to help you deliver
  • Finalize details for each step
  • Choose the right packaging for your market
  • Prepare to deliver proposals to your niche market

After month 3:

Your signature service is ready to sell to an interested market excited to hear details.

Ready to Begin?

90 days from now, you could have a signature service people want to buy.

Schedule a call, I’ll make sure this is a good fit for you and answer any questions.

Then we can begin.

Meet Todd Howard

The key to a successful, fulfilling business isn’t fitting into a mold or adopting a trending strategy; it’s about developing an approach that’s entirely, unapologetically, YOU.

Everyone has something unique to offer. My mission is to guide you in discovering your distinct approach and connecting you with the clients who need it most. By focusing on your unique strengths, you can move from blending in to standing out, ultimately achieving the success you’ve always envisioned.